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Since the 2006 World Cup celebrations the internal and external perception of Germany's national image has changed.[121] In annually conducted global surveys known as Nation Brands Index, Germany has become significantly and repeatedly higher ranked after the tournament. People in 20 different states were asked to assess the country's reputation in terms of culture, politics, exports, its people and its attractiveness to tourists, immigrants and investments. Germany has been named the world's most valued nation among 50 countries.[122] Another global opinion poll for the BBC revealed that Germany is recognized for the most positive influence in the world, leading 22 investigated countries. A majority of 56% have a positive view of the country, while 18% have a negative view.[123][124]